LOY PELA VOYAGES
A Journey of time in untold splendour
The charms of Thai culture, abundant nature, and rich history were all things that had to be considered.
All the while bridging the vibrant modern characteristics of Bangkok, with the rich history of the old capital, Ayutthaya.
Loy Pela Voyages welcomes guests with heartfelt hospitality and offers a unique way to experience the charms of Thailand.
Overview
Important elements from the LoyPela branding project includes the endless ebbs and flows of the Chao Phraya River. As well as the setting and rising sun upon the surface of the river, however you see it.
Moments. Memories. Time.
Since the Loy Pela Brand revolves around the concept of moments, memories, and time.
We’ve customized a logotype that portrays modernity, contemporary, timeless yet elegant feel. With a hint of Thai design elements.
Abstract Symbol
To further extract from the main concept of the Loy Pela brand, we’ve created an abstract symbol that represents the sun.
Setting or rising on the horizons of the river, whichever you choose to look.
Uncommissioned Ideas
