Sin and Be SEEN.
Driving Consistent
Online to Offline Success.
The brainchild of celebrity chef Olivier Da Costa. The famous SEEN Restaurant & Bar Bangkok is a multi-storey rooftop bar. Overlooking the Bangkok skyline, and the river of kings. To model the success of it’s sister restaurants in Sao Paulo, and Lisbon. SEEN Bangkok needed to stand out from the competition with contents that aren’t only just creative, but planned holistically with performance marketing campaigns in mind. Monthly Creative and Advertising Campaigns had to be measurable, and tangible.
Pulling from one recent example, SEEN’s Love Is In The Air Valentines event. We ran a Leads Generation campaign to collect sign ups, while measuring conversions and bookings by working closely with the SEEN Bangkok operations team. Every sign up was given the opportunity to write their secret love letter via our Leads Generation advertising. Every sign up, conversion, and booking was gifted that same custom letter. This workflow was crucial for us and the SEEN Bangkok team to measure the true success of this campaign. Having every step of our advertising funnel tracked, gave us more room to optimize within our campaigns, pivot and adjust for the best business results. Ensuring that the campaign was measurable, and a success.
Confirmed From Social Ads
22 Tables
Love Letters Delivered
22 Custom
Traceable Revenue From Social
117,978 THB
Sinning Throughout The Pandemic,
A Shift In Communication.
When the first wave of COVID-19 hit, we had to shift how we communicated to SEEN’s sinful customers. By assessing social trends, sentiments, and adding SEEN’s brand personality to our social media contents. We were able to garner a much higher engagement rate for the brand. Below are some images we shot with the concept of Work From Home in mind, featuring some of the lovely team, from SEEN Bangkok.
During The Pandemic
Media Spending
0 THB
Throughout The Pandemic
Average Engagement
Rate +33.84%